Selling Homes Starts with the Right Image

Understand how professional photography can transform your listings and how PPTX helps you get it right every time.

Professional real estate photography makes all the difference when marketing a home. Learn about pricing, types, and expert hiring tips. Preferred Properties of Texas is proud to offer full-service real estate marketing across Texas.

📸 Why High‑Quality Photos Matter

Hiring a professional photographer elevates your real estate listings—engaging buyers, showcasing key features, and often speeding up the sale process.

1. Types & Typical Costs of Real Estate Photography

Per Jealie Dacanay’s guide, the cost usually ranges $125–$500 depending on the service level, property size, and extras.

Standard Photography
Essential interior and exterior shots—like kitchens, living areas, bedrooms—typically cost $125–$300.

Twilight / Dusk Photography
Adds dramatic evening shots—usually $200–$750 depending on location and number of images.

Aerial (Drone) Photography
A single drone shot may run $150–$500, with full aerial packages to several thousand dollars.

2D & 3D Tours
Interactive floor plans or Matterport-style tours may be priced separately or bundled.

2. Factors That Influence Pricing

Jealie outlines key variables that affect photography pricing:

• Location and market: Major cities like Dallas or Austin average around $200–$212 for a standard photoshoot.

• Property size: Pricing often scales with square footage—e.g., 9¢/sq ft or tiered packages.

• Type of service: Photos, drone shots, twilight sessions, tours, staging—all add cost.

• Turnaround time & extras: Fast delivery, processing, blue‑sky replacement, and usage licensing can affect pricing.

3. Real Estate Photography Pricing Models

Highlighted by Jealie Dacanay:

• Flat fee per shoot: E.g. $150–$225 based on property size or region.

• Per‑image packages: E.g. $125 for up to 20 images, $150 for 36 images, $200 for 50 images.

• Square‑foot pricing: E.g. $0.09–$0.15 per square foot, with minimum charges.

• Commission‑based model: Paid only upon sale—less common but offered in some markets.

4. Tips for Hiring a Professional Photographer

Jealie Dacanay offers these hiring suggestions:

1. Look at portfolios to ensure their style and quality will be a match for your brand.

2. Request pricing packages so you can compare apples to apples.

3. Verify delivery timelines and turnaround commitments.

4. Check usage rights—ensure images can be used broadly in marketing.

5. Consider added services like virtual staging or video walkthroughs.

5. Preferred Properties of Texas (PPTX): Our Expertise

At Preferred Properties of Texas, we have over 30years of experience helping sellers and buyers across the Cross Timbers area markets. Our team combines local real estate expertise with top-tier visual marketing—“The Preferred way to Buy and Sell Real Estate”.

We offer tailored photography packages:

• Standard Listing Shoots (interior + daytime exterior)

• Twilight Sessions

• Aerial (Drone) Photography

• 2D Floor Plans & Virtual Tours

• Virtual Staging & Highlight Videos

Each package is customized based on square footage, property type (residential, ranch, commercial), and your marketing goals.

6. Sample Pricing Structure (PPTX‑Branded)

*Final quotes based on property size, travel distance, and delivery timeline.

7. Hiring Tips (From A Texas Real Estate Agent Perspective)

• Ensure blue‑sky replacements or weather guarantees are included.

• Request digital delivery via a secure gallery within 24–48 hours.

• Confirm full usage rights are included—MLS, web, print, and social.

• Ask about staging guidance or simple decluttering tips prior to shoot.

• Consider social media clips or reels to boost listing visibility.

Bringing It All Together

Great real estate photography is an investment—it showcases your listings in the best light, attracts more buyers, and helps close deals faster. By understanding the typical price ranges—from $125–$500 depending on services—and working with a trusted partner like Preferred Properties of Texas (PPTX), you get exceptional quality and marketing impact across all your listings.

Credit: Adapted from Real Estate Photography Pricing, Types & Hiring Tips Guide by Jealie Dacanay for Preferred Properties of Texas (PPTX), originally published on The Close on September 11, 2024
References: stuccco.com |  youtube.com  +  13The Close +13The Close+13  |  txhomephoto.com  | COME AND SHOOT IT+2topdownphotos.com+2sharpframemedia.com+2.